In this international B2B-environment the ÖBB represented the whole enterprise as a coherent and integrated concern with all its divisions.
The stand was splitted in two floors: on the 2nd floor with 100 m² they offered an overall-experience for all senses to the visitors.
The 1st floor had a surface of 255 m² and presented the various services of the ÖBB. Technical highlights were the multi media LED-wall and the tunnel. The tunnel was used as a „dark room“ with an unique hologramm-table where for instance the BIM-dates of the station Lavanttal were visualized to the visitors. New solutions for the transport of persons and goods had been shown at the outdoor area.